AI Head of Growth with Claude
Build an AI Head of Growth in Claude that reviews your channels and proposes experiments using company context and evidence.
Step 1. Connect your company sources
Connect your company sources to a Pensieve context. If you have not done this yet, follow the Overview. Already connected? Move to step 2.
Step 2. Set up Claude
Follow the Claude setup guide to install the Pensieve plugin and sign in. The plugin includes the Head of Growth skill. If you already have the plugin connected, start a new conversation in Claude and confirm it is using the right context.

In Claude, open Customize → Plugins → Pensieve → Skills.
Step 3. Run your first review
Ask Claude:
Run the head-of-growth skill.
Illustrative Claude response using supplied fictional Harbour notes. The source labels refer to those notes, not live Pensieve citations.
Step 4. Check the evidence and follow up
Check the verdict for each channel, the experiments worth trying and what to stop. Open a citation and verify the figures and reporting period. The recommendations should account for your positioning, customers and past experiments; missing numbers should not be estimated.
Correct any missing or outdated context before using the result. Then ask a follow-up:
Turn the strongest recommendation into an experiment. Include the hypothesis, first action, success measure and when to review it.Step 5. Make it work for your team
This chat is the simplest starting point. You can have the skill run regularly, put its output where your team works and pass work to other agents.
Run it on a schedule. In Claude, open Scheduled → New task → Set up manually. Name the task and paste this into Instructions, replacing the context name and database URL:
Run the head-of-growth skill using [your company context] in Pensieve.
Review results since the previous run. Add proposed experiments to [Notion database URL], with evidence, hypothesis, success measure and review date. Update existing experiments rather than duplicating them. Leave new proposals ready for review.Choose a Frequency, such as weekly, and a time. Give Claude access to the Notion database through its tools, review the task's Permissions, then save. See Claude's scheduling guide for the available options.

Example setup for fictional Harbour. This draft was not saved or run.
Connect it to other agents. For example, review the experiments in Notion and mark the ones you want to try as ready. A configured automation can pass them to a research or content agent to prepare campaign drafts for review. Record results against the experiment so the next growth review can use them.
- Run Head of Growth
- Experiments in Notion
- Research or content agent
- Campaign draft for review
The schedule runs the skill again with the latest context and board status. Pensieve provides the company context; you configure the Notion access and agent handoff separately.
Make the role your own. You can change the destination and requested output in the task instructions. To change how the role works, create your own skill or adapt a copy of the Head of Growth skill.
Read how role skills work or how to save corrections to your context.
Up next
Head of Growth skill file